Jill Hopke

Environmental Communication. Social Movements. Mobile Media.

Tag: undergraduate education

New DePaul undergraduate course in climate change communication

I will be teaching a new undergraduate course in climate change communication at DePaul University in the winter quarter. The course is part of the university minors in Environmental Communication and Climate Change Science and Policy.

If you are an instructor at another university, or a student interested in enrolling, please feel free to contact me with any questions. The syllabus is below.

JOUR 311 / CMNS 363: Climate Change Communication

DePaul University, College of Communication

Section 201 / 501, Class 2504 / 25225, Winter Quarter 2018

Room 314 Arts and Letters Hall, Lincoln Park Campus, Monday / Wednesday 2:40 to 4:10 p.m.

Instructor: Dr. Jill Hopke, Assistant Professor of Journalism

Contact: jhopke@depaul.edu (I strive to respond to emails within one business day, excluding weekends); 312-362-7641 (office)

Office location: 1123 Daley, 14 E. Jackson, Loop Campus

Office hours: Mondays 10:30 to 11:30 a.m. and Wednesdays 11:00 to 11:30 a.m. in my Loop office; directly following class in the LPC (and by email appointment)

LinkedIn: https://www.linkedin.com/in/jillhopke

Course Description

Individuals make up their minds on climate change, energy development, and other science of pressing public policy importance through a complex set of factors: values, demographics, political ideology, and so on. Journalists, strategic communicators, scientists, and policy analysts need to be able to communicate effectively with diverse public audiences on climate and energy topics. This course is oriented from a science communication perspective and draws on social scientific research on communicating on climate change and energy issues. We will take a human perspective on climate issues and focuses on the social, political and cultural aspects of climate change. The course covers best practices for promoting and facilitating public dialogue on climate change policy and global energy systems. Topics covered include: climate change public opinion and knowledge, media portrayals of climate change and its societal effects, climate skepticism and denial, psychological factors that contribute to values and beliefs on climate science, journalism and covering climate issues, framing and developing narratives on climate impacts, and climate change in popular culture. Students will conduct original research to analyze and evaluate climate change communication. For the final project, students have the option of completing a major journalistic reporting project, designing an advocacy or marketing campaign, or conducting a research project.

Learning Objectives

After completing this course, you should be able to:

  • Explain the function of communication in shaping attitudes, values, practices and policy on climate change and energy issues in the United States and internationally;
  • Understand the role of worldviews, perceptions, and beliefs in shaping public opinion on climate change and energy development;
  • Understand the roots of climate denialism in a U.S. political context and internationally;
  • Identify and evaluate mechanisms for communicating on climate science and energy issues; and
  • Identify and evaluate rhetoric and visual communication generated, and used by, those communicating about climate change and energy topics.

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“Multimedia Storytelling in Journalism” Guest Lecture

Next week I am giving a guest presentation on “Multimedia Storytelling in Journalism.” Below are the slides for my presentation and links to the examples I use.


The examples can be accessed as follows:

The Homestretch trailer, Spargel Productions and Kartemquin Films
“How Ebola Roared Back,” The New York Times
“Here is the Average Student Debt Burden in Each State,” The Huffington Post
“Homeless Families,” WBEZ
“Ebola’s Patient Zero,” Frontline and The New York Times
“News Video on the Web,” Pew Research Journalism Project


The Homestretch documentary is screening in Chicago and at select venues nationally starting in January 2015, including:

Thursday, Jan 8, 2015 at 7:00pm
Chatham 14 Theaters
210 W 87th St.
Chicago, IL
Admission $6

See here for a full listing of upcoming screenings.

Resources for Using Social Media in #HigherEducation

Social media is a hot topic and its potential for supporting learning within higher education settings is no exception. I had the chance a few weeks ago, on October 24, 2013, to co-lead a workshop at the UW DesignLab on “Social Media in the Classroom,” as part of their instructor support series, with the goal of helping faculty and instructors across campus integrate digital media assignments into their courses.

We covered trends in academic social media, social media integration into instruction and communications with students, and some of the latest tools for social media curation and management. You can find the Power Point slides here and the accompanying handout here.

Below are some resources that I collected while preparing the workshop.

AEJMC News: Tweet up with Your Colleagues (November 2012, page 8)
Businesses{Grow} blog: Case study: Using social influence to build a personal brand (October 4, 2012)
CNNMoney/Fortune: Universities are Failing at Teaching Social Media (September 26, 2012)
EdSocialMedia: Exploring Social Media in Education
Educational Marketing Group: Higher Ed Pinterest Examples and Directory (March 8, 2012)
EDUCAUSE Review Online: Overcoming Hurdles to Social Media in Education (April 1, 2013)
Edudemic: 25 Ways Teachers Can Integrate Social Media Into Education (July 28, 2012)
Impact of Social Sciences (LSE Public Policy Group blog): Social Media’s Politics of Circulation have Profound Implications for how Academic Knowledge is Discovered and Produced (July 29, 2013)
Inside Higher Ed: Grading Clout? (August 30, 2012)
Mashable: 3 User-Generated Campaigns That Got it Right (June 26, 2012) – The article mentions UW-Madison’s #UWRightNow project capturing a day in the life of the university and connecting with alumni around the world.
Mashable: 7 Ways Teachers Use Social Media in the Classroom (August 18, 2013)
The New York Times: Technology and the College Generation (September 27, 2013)
PCMag.Com: 21 Great Apps and Tools for Social Media (March 13, 2012)
Social Media Examiner: 14 Social Media Tools Used by Marketing Pros (September 4, 2013)
Stanford Social Innovation Review: Saving Higher Education with Social Media? (June 17, 2013)

You can find an archive of previous UW DesignLab workshops here and learn more about the project’s mission to democratize through improving digital literacies here. The UW DesignLab is located within College Library, room 2250, on the UW-Madison campus, 600 N. Park Street, Madison, WI 53706.

Special thanks to Don Stanley, @3rhinomedia, for advice on designing this workshop!


Save the Date: 2011 First-Year Experience Conference

This one is a ways off, but well-worth marking down: the 2011 First-Year Experience Conference, sponsored by the Center for the First-Year Experience, Friday, November 11, 2011 at the Pyle Center.

I had the opportunity to teach radio production to first-year students in an innovative First-Year Interest Group (FIG) program last fall. It was a personally enriching experience and we all (instructors and students) alike got a lot out of the course. To read more about my department’s participation in the FIG program, click here.

Back to classes but with added financial stresses

Students and faculty are heading back to classes today at UW-Madison in what has been a tumultuous year in Wisconsin. The effects of Wisconsin Act 10, which strips public sector workers (including graduate assistants) of our collective bargaining rights, are only now beginning come to pass.

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